Mini have been running their Creative Use of Space thingy at the Burton Global Open Series events this year, and as well as rewarding riders who think outside the box they also happily show some love to the shapers. At each BGOS stop the park crews were given cash to build a creative obstacle, and the dudes at Laax were ajudged to have built the best one. Props!
As anyone who’s been to Laax will tell you, you’ll be hard pressed to find a resort with better facilities for shredding in Europe, with an attitude looking firmly towards providing the coolest setup – both on and off the hill – for the younger generation. As a snowboarder, you always feel like you’ve come home when you get to Laax so we’re stoked the shaping crew there have been rewarded for their sterling effort at the BEO with this prize.
The slopestyle course (and for regular humans, the whole run down from the Crap Sogn Gion for that matter) that head shaper Roger Heid and his crew created was epic, and more pointedly the Mini CUoS feature they built was easily the most innovative to our minds, and the judging panel agreed with our humble opinion and send the 5k prize money their way.
Laax were selected as winners by a crew of judges consisting of pro snowboarder Jamie Anderson, event judge Guillaume Morisset, BGOS organizer Greg Johnson as well as Alex Schwan and Christian Bach who were both representing MINI. They unanimously chose Roger Heid and his team from Laax, Switzerland, as the award winners: The team creatively worked with various slopestyle elements resulting in an innovative arrangement and new trick variations.
The Mini statement explained: “Heid and his crew are the first winners of the MINI Creative Use of Space Slopestyle Feature Award, but a big thanks goes to all the BGOS shape crews. Their hard work and creative drive on the snow made it possible for the riders to demonstrate snowboarding at its best.”
It’s pretty sweet to see something other than über-twirling rewarded at contests, even if often it was thrown down when the run became a throwaway, and even sweeter to see courses and hits being crafted to help this happen. Let’s see what they come up with for the new season when it kicks off down under this summer…
- Check out MINI’s Creative Use of Space Slopestyle Feature at the Burton European Open
- Creative Use of Space Award presented by MINI is ON
- Check the Winning Hits from MINI’s Creative Use of Space at BEO
- Vote for Riders in Mini’s Creative Use of Space Award Win a Trip to Open contest of your Choice
- MINI Creative Use of Space Set to Kick off Round 2